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Commercial Mash-Ups

By Julie | April 28, 2007

Musical mash-ups were all the rage for a while, but mentally, I often like doing commercial mash-ups. Sometimes, current ad campaigns just scream for it.

Take, for example, current advertising for OnStar and warning against crystal meth use:

  1. OnStar: Ads depict real calls from OnStar users. Bad things happen to them or near them, and they are able to get fast help due to OnStar.
  2. Anti-meth ads: There is a PSA that depicts a real 911 call from a cell phone. (Clearly, pre-E911.) The couple is wasted on meth and lost in a snowstorm. The PSA explains that they ended up freezing to death.

The tasteless mash-up conclusion: If you insist on being a meth-head, do it in a vehicle with OnStar. Then you won’t freeze to death.

Topics: advertising, zrong |

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