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directories

Social Media is Getting Out of Hand

Wednesday, August 1st, 2007

Niche social media sites are coming out of the woodwork.

Jumbo Shrimp

Thursday, July 5th, 2007

Another comment on ‘directories:’
If all your title tags and meta-descriptions include how you’re ‘SEO friendly!’ and all that fluff, and your main means of promotion seems to be spammy footer tags in WordPress themes released under Creative Commons (meaning that someone’s not supposed to remove them), you probably pass about as much link value as [...]

Directories & The Sniff Test

Friday, June 22nd, 2007

I think any reasonably competent SEO has the good sense on how to tell if a directory is ‘good’ or ‘eh.’
Unfortunately, many of our clients, let alone non-clients who think they can’t afford SEO advice, don’t have the well-honed sense of smell. Nor should they be expected to — one of the advantages for a [...]

Reliability of Online Reviews

Wednesday, June 13th, 2007

This one’s for the Funk King of Minneapolis, Paul Jahn.
There’s a Salon blog post today on the reliability of online reviews. Here’s a choice bit:
Online ratings are beset by one main flaw, something pollsters call “response bias.” Because people are more likely to rate products that have moved them in some way — either positively [...]

Paid Link Crackdown

Tuesday, April 17th, 2007

It’s all over the place: Google is looking at ways to get bitchy about paid links and hidden links.
I hate hidden links, simply because playing games with CSS to hide links from users is a clear sign of some form of dumbassery occurring.
But paid links are a really messy area. There’s a billion comments in [...]

Can Local Search Replace Directories?

Sunday, April 1st, 2007

Understand: I think most major directories, at this point, suck.
Consider:

DMOZ: Mostly broken, and they’ve reached the volunteer organizational size where bizarrities and politics get in the way of either people who want to volunteer, or any of the volunteers being effective.

Yahoo!: Listings are by those who are paying for it. Editorial review is mostly ‘is [...]