nostalgia
Another Fine Rant… Pre-empted
Tuesday, April 1st, 2008I’ve been planning a rant about the baby-industrial complex, which I have concluded to be EVEN MORE EVIL than the marriage-industrial complex. However, it seems a new book’s been released that may even include something like research on the whole topic, not just my general rantiness.
Amazon sez:
Pamela Paul (Pornified: How Pornography Is Damaging Our Lives, [...]
Obsolescence & Landfills
Monday, March 31st, 2008Back in my misspent youth, I worked for a major provider of health insurance and clinic/hospital care. One year, early in the Intarweb era, we offered a program in which instead of sending out the provider directory to all the renewing members in our government groups, we sent them a one-page business reply card that [...]
Council Bluffs Tourism
Wednesday, March 12th, 2008I somewhat recently (when measured in archaeological time) commented that Council Bluffs is a pit - a pit where Google happens to be building a data center, in point of fact. Based on an ad in this weekend’s newspaper, I have found a web site that challenges that assertion: the CB Convention & Visitors Bureau [...]
The Premature Death of the Cover Letter
Friday, February 22nd, 2008I have maintained for several years, and can probably find industry study to support me, that the rise of online job sites has driven both an increase in applications to positions, and a decrease in cover letters written to support said applications.
Some might say: “Oooh, increased pool to choose from!” They’re generally wrong, simply in [...]
Go, Peeps, Go!
Monday, June 18th, 2007A few shout-outs:
1. To Sarah Bernier, aka Sarita, for her debut at Search Engine Strategies Latino Edition. Her session was blogged over at Search Engine Roundtable.
2. To the legend known as David Temple, who has accepted a position as Region Head of Search, Asia Pacific Region, at Neo@Ogilvy. It seems like only yesterday when [...]
Dealing with Penalties
Friday, June 15th, 2007Rand over at SEOMoz did a great job of putting together a flow-chart of dealing with Google penalties the other day.
He was more polite about one topic than I often want to be relative to a site owner claiming penalty: He refers to the alternative as losing rank to competitors. In many cases, the unvarnished [...]
Can Local Search Replace Directories?
Sunday, April 1st, 2007Understand: I think most major directories, at this point, suck.
Consider:
DMOZ: Mostly broken, and they’ve reached the volunteer organizational size where bizarrities and politics get in the way of either people who want to volunteer, or any of the volunteers being effective.
Yahoo!: Listings are by those who are paying for it. Editorial review is mostly ‘is [...]
Shame From the Past: Talking Urinal Cakes
Sunday, March 18th, 2007My pal Paul Jahn, Local Search Geek Extraordinaire — and the Minneapolis Star-Tribune — have revealed that talking urinal cakes were placed locally to discourage drunk-driving on a very drunk weekend in the Cities (St. Pat’s and the WCHA Frozen Five will do that).
True fact: I have purchased bathroom advertising in my past, including, ahem, [...]
Seize Analytics!
Monday, March 12th, 2007I spent part of today talking marketing analytics. As I consider the conversation, and analytics as a ’subset’ of the whole online marketing skillset, I think the time has come:
Seize analytics.
In the late 1990s, marketers realized that this Interweb thing might really be worth some energy, and seized control of web sites from corporate IT [...]
Nostalgia: Web 2.0 is the Old Web
Monday, March 5th, 2007Every so often, I get nostalgic for Days Of Olde(tm) and the early days of the Web. Those magical days when the Web was all Webrings (invariably of people’s D-n-D characters), lists of CDs, and pictures of people’s cats. On GeoCities.
Then I consider several things:
In 1996, I wanted to move from Chicago to Minneapolis. I [...]
