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Council Bluffs Tourism

I somewhat recently (when measured in archaeological time) commented that Council Bluffs is a pit

– a pit where Google happens to be building a data center, in point of fact. Based on an ad in this weekend’s newspaper, I have found a web site that challenges that assertion: the CB Convention & [...]

Go, Peeps, Go!

A few shout-outs:

1. To Sarah Bernier, aka Sarita, for her debut at Search Engine Strategies Latino Edition. Her session was blogged over at Search Engine Roundtable.

2. To the legend known as David Temple, who has accepted a position as Region Head of Search, Asia Pacific Region, at Neo@Ogilvy. It seems like only yesterday when [...]

Can Local Search Replace Directories?

Understand: I think most major directories, at this point, suck.

Consider:

DMOZ: Mostly broken, and they’ve reached the volunteer organizational size where bizarrities and politics get in the way of either people who want to volunteer, or any of the volunteers being effective.

Yahoo!: Listings are by those who are paying for it. Editorial review is mostly ‘is [...]

Shame From the Past: Talking Urinal Cakes

My pal Paul Jahn, Local Search Geek Extraordinaire — and the Minneapolis Star-Tribune — have revealed that talking urinal cakes were placed locally to discourage drunk-driving on a very drunk weekend in the Cities (St. Pat’s and the WCHA Frozen Five will do that).

True fact: I have purchased bathroom advertising in my past, including, ahem, [...]

Seize Analytics!

I spent part of today talking marketing analytics. As I consider the conversation, and analytics as a ’subset’ of the whole online marketing skillset, I think the time has come:

Seize analytics.

In the late 1990s, marketers realized that this Interweb thing might really be worth some energy, and seized control of web sites from corporate IT [...]

Nostalgia: Web 2.0 is the Old Web

Every so often, I get nostalgic for Days Of Olde(tm) and the early days of the Web. Those magical days when the Web was all Webrings (invariably of people’s D-n-D characters), lists of CDs, and pictures of people’s cats. On GeoCities.

Then I consider several things:

In 1996, I wanted to move from Chicago to Minneapolis. I [...]