PPC
Disasters & Google
Thursday, August 2nd, 2007How long until Google Maps ceases attempting to route people via the I35-W bridge over the Mississippi River in Minneapolis?
Minneapolis Locals: SEO Event 7/11
Tuesday, July 10th, 2007MIMA’s hosting a search event in Minneapolis. Let’s all go.
Political Search
Tuesday, July 3rd, 2007Rolling into the three-decade long primary race, we have studies evaluating the search effectiveness of various US presidential candidates already.
One limiter of the study is that it seems to focus purely on PPC spend. I find some of what various candidates are doing from an organic perspective to be far more interesting. They’re all on [...]
On Self-Defeating Business Models
Monday, June 18th, 2007One of the interesting things to watch over the coming year will be what happens to a fairly common SEO business model, that of the ‘guaranteed top rankings!!!!’
With Google’s move to Universal Search and personalization, and the various manuevers of Yahoo, it’s hard to say where the people who promise rankings will land. It’s certain [...]
Google & PPC
Wednesday, May 23rd, 2007In all the hub-bub about Google Universal Search, and the impact of Web History/Personalization/iGoogle on results, there’s something I don’t know that I’ve seen, but seems like an inevitable next step:
Impact of Universal and History on the display of PPC.
One of the places where AdWords pales in comparison to the MSN AdCenter is in its [...]
Certification is Tiring
Thursday, May 17th, 2007I give you David Temple, lord of the SEO/SEM Certification Blog, studying hard for his Google AdWords exam:
SEOing is hard. Good thing he’s a professional.
Google Ownz y00
Tuesday, April 17th, 2007The Wired interview with Google’s Eric Schmidt just confirms what I keep telling everyone who harps on the ‘Don’t be Evil!’ thing — ie, “But Google is GOOD! They have ‘Don’t Be Evil’ as a corporate motto!”
Me: Yeah, let’s define evil, shall we?
Google is pure Web 2.0 in the sense of how they collect and [...]
Search & Real Estate Online: Ugh
Sunday, March 18th, 2007I’m preparing to sell my house. Everyone knows that the Interweb is playing a big role in that process these days.
But if you look closely, realty companies are clearly using the Web for brand presence, rather than search presence (save for PPC).
I did some SEO/SEM for a Major Real Estate Company(tm) about, eh, 2-3 [...]
