Let’s stop pretending otherwise: MSN Search sucks.
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Embrace your unique selling proposition. Another comment on ‘directories:’ If all your title tags and meta-descriptions include how you’re ‘SEO friendly!’ and all that fluff, and your main means of promotion seems to be spammy footer tags in WordPress themes released under Creative Commons (meaning that someone’s not supposed to remove them), you probably pass about as much link value as [...] Like it or not, search engine optimization still starts at the page level. Without belittling the importance of quality site architecture and design, the first thing most people will think of when you say ‘SEO’ will be keyword research and content optimization. I think keyword research is important. A lot of it is verifying the obvious, [...] While traveling to Sea-Tac Airport today with the wonderful Ms. Christy Arneson-Jones, I started reading my free copy of Website Magazine. In their feature, “Five Steps to Outsourcing Search Marketing,” they recommend educating oneself. They included a handy quick quiz to determine what one might know right now. Question #2 prompted a snort of derision from [...] The Wired interview with Google’s Eric Schmidt just confirms what I keep telling everyone who harps on the ‘Don’t be Evil!’ thing — ie, “But Google is GOOD! They have ‘Don’t Be Evil’ as a corporate motto!” Me: Yeah, let’s define evil, shall we? Google is pure Web 2.0 in the sense of how they collect and [...] Understand: I think most major directories, at this point, suck. Consider: DMOZ: Mostly broken, and they’ve reached the volunteer organizational size where bizarrities and politics get in the way of either people who want to volunteer, or any of the volunteers being effective. Yahoo!: Listings are by those who are paying for it. Editorial review is mostly ‘is [...] |
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