rant
Next Entries »Website Magazine Gets it Wrong
Thursday, June 7th, 2007While traveling to Sea-Tac Airport today with the wonderful Ms. Christy Arneson-Jones, I started reading my free copy of Website Magazine. In their feature, “Five Steps to Outsourcing Search Marketing,” they recommend educating oneself. They included a handy quick quiz to determine what one might know right now.
Question #2 prompted a snort of derision from [...]
Why Must We Live in Vermin Dreams?
Tuesday, June 5th, 2007Vermin
Originally uploaded by Days Between Stations
This photo is actually graffiti on Amsterdam’s Prinsengracht, but it applies so equally well to SEO I had to post it here as well.
Chasing algorithms is a vermin dream. Over and over, we all say that SEO is more than [...]
Google Ownz y00
Tuesday, April 17th, 2007The Wired interview with Google’s Eric Schmidt just confirms what I keep telling everyone who harps on the ‘Don’t be Evil!’ thing — ie, “But Google is GOOD! They have ‘Don’t Be Evil’ as a corporate motto!”
Me: Yeah, let’s define evil, shall we?
Google is pure Web 2.0 in the sense of how they collect and [...]
Relax. Don’t Worry. Let the SEO Be.
Tuesday, April 3rd, 2007The author of the Complete Joy of Homebrewing has a theme throughout the book:
Relax. Don’t worry. Have a homebrew.
I would like those people who buy SEO from qualified professionals to do something similar.
SEO is not an overnight thing. Micro-managing the title tags isn’t a grand idea. Having bizarre ideas on how things SHOULD work (in [...]
Can Local Search Replace Directories?
Sunday, April 1st, 2007Understand: I think most major directories, at this point, suck.
Consider:
DMOZ: Mostly broken, and they’ve reached the volunteer organizational size where bizarrities and politics get in the way of either people who want to volunteer, or any of the volunteers being effective.
Yahoo!: Listings are by those who are paying for it. Editorial review is mostly ‘is [...]
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