SEO

Submissions: Snake Oil

People persist in believing submissions are necessary for the top 4 search engines.

New Webmaster Central Feature

Google’s Webmaster Central added a feature allowing secured communication between the search giant and webmasters. Neato.

Every Snowflake is Unique. Are You?

Embrace your unique selling proposition.

Black Hat SEO vs. Dunce Cap SEO

‘Black hat SEO’ is a label often erroneously applied to what are really ‘dunce cap’ online marketing tactics.

Minneapolis Locals: SEO Event 7/11

MIMA’s hosting a search event in Minneapolis. Let’s all go.

Flash: It’s Not Just Search

The Google Webmaster Blog has a post about uses of Flash in Web pages. Naturally, as one might expect from Google, they focus on the ability of Googlebot or other spiders to ’see’ Flash.

Nothing’s wrong with this, mind you. Flash navigation is bad and needs to not exist.

But there are plenty of good reasons to [...]

Political Search

Rolling into the three-decade long primary race, we have studies evaluating the search effectiveness of various US presidential candidates already.

One limiter of the study is that it seems to focus purely on PPC spend. I find some of what various candidates are doing from an organic perspective to be far more interesting. They’re all on [...]

A study has found that cats sort of domesticated themselves because human granaries became a source of food, followed by the humans themselves encouraging the cats to stick around (because the cats ate the rats in the granaries).

The same is true of in-house SEOs, in my opinion. The magic of a lot of in-house positions, [...]

Directories & The Sniff Test

I think any reasonably competent SEO has the good sense on how to tell if a directory is ‘good’ or ‘eh.’

Unfortunately, many of our clients, let alone non-clients who think they can’t afford SEO advice, don’t have the well-honed sense of smell. Nor should they be expected to — one of the advantages for a [...]

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