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Harsh Reality

Wednesday, April 16th, 2008

On the Internet, ‘being a good guy’ will not drive performance in and of itself.
Being a good guy who leverages good guy qualities, such as friends who like him and will link to him and people who will write positive reviews on user-generated review sites helps a lot more than just complaining that a site [...]

Intergalactic!

Monday, March 17th, 2008

One of the most challenging things about optimizing a web site for a small business owner is controlling their expectations and tempering their ambitions. For many, a web site is more than just a way to reach their core audience - it’s a blurring of their understanding of who their core audience really is.
Because it’s [...]

Broken Record: MSN Search is Stinktastic

Tuesday, February 19th, 2008

I still hate Live Search. They give me more reasons to hate each day.

Automotive Search

Tuesday, October 23rd, 2007

Automotive search is a dog-eat-muffler world with many dealerships having presence on many sites.

Age, Reason & SEO Strategy

Monday, September 17th, 2007

Many people think ‘age of domain’ is the key to traffic. If only it were so easy…

Social Media is Getting Out of Hand

Wednesday, August 1st, 2007

Niche social media sites are coming out of the woodwork.

Submissions: Snake Oil

Wednesday, July 25th, 2007

People persist in believing submissions are necessary for the top 4 search engines.

New Webmaster Central Feature

Wednesday, July 18th, 2007

Google’s Webmaster Central added a feature allowing secured communication between the search giant and webmasters. Neato.

Evolving Signals Amidst Noise

Tuesday, July 17th, 2007

A frequent theme among SEO bloggers is the need to create many positive signals to search engines and their users — preferably as many of these signals as possible.

Every Snowflake is Unique. Are You?

Tuesday, July 10th, 2007

Embrace your unique selling proposition.

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