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Google Reader & Search History

Monday, July 14th, 2008

I have personal proof that your search history, when logged in to Google, is applied to other Google properties.
I’ve been using Google Reader as my RSS aggregator. The blogs I have subscribed in Reader fall into three categories: Search/Marketing, Bicycling, and maybe one or two blogs belonging to friends that are a mix of both [...]

Google Analytics Merits My Tinfoil Hat!

Saturday, June 21st, 2008

Google is now providing ‘trend data’ to web site owners. Neato, eh?
If you read their FAQ, data is shared via the opt-in feature of Google Analytics, which various people have pointed out is hidden in the GA interface.
You can opt-out of the Google Analytics sharing, but you can’t opt your site out of the Trends [...]

Black Hat SEO vs. Dunce Cap SEO

Tuesday, July 10th, 2007

‘Black hat SEO’ is a label often erroneously applied to what are really ‘dunce cap’ online marketing tactics.

Political Search

Tuesday, July 3rd, 2007

Rolling into the three-decade long primary race, we have studies evaluating the search effectiveness of various US presidential candidates already.
One limiter of the study is that it seems to focus purely on PPC spend. I find some of what various candidates are doing from an organic perspective to be far more interesting. They’re all on [...]

Concerns with Google Earth

Tuesday, June 5th, 2007

The latest round of privacy (and other) concerns of various types are now hitting Google Earth:

Salon discusses how the alleged plot against JFK airport was being plotted with the images on Google Earth.
CNN discusses the ick factor of finding nosepickers in action on Google Earth imagery.

The first isn’t truly a privacy concern, but it crosses [...]

Out at SMX

Monday, June 4th, 2007

I’m at SMX in Seattle this week, experiencing the magic of the Seattle weather and the oddities of my laptop’s battery. A few things I will expound on during my free time later:

why this conference’s food is currently winning the ‘conference prize’ for the recent past, excepting that of the MIMA Summit
Supplemental index

Duplicate content
Kneeling down [...]

Google & PPC

Wednesday, May 23rd, 2007

In all the hub-bub about Google Universal Search, and the impact of Web History/Personalization/iGoogle on results, there’s something I don’t know that I’ve seen, but seems like an inevitable next step:
Impact of Universal and History on the display of PPC.
One of the places where AdWords pales in comparison to the MSN AdCenter is in its [...]

Ceding Control & Its Hazards

Friday, April 20th, 2007

I think Aaron Wall of SEOBook wrote a great post this week about Google and the ‘death’ of affiliate marketing. He really focuses on AdSense publishing, but I believe it goes further than that.
He doesn’t mention Google Analytics, but I think GA also factors into Google’s reach for control. There’s some extent to which I [...]

News of the Paranoid

Thursday, April 19th, 2007

Today’s big news:

Google revenue is up 60%. Google profit is up 69%
Google re-named Search History to Web History, and are pushing the toolbar with PR enabled to track it better.
Tinfoil futures are UP as I manufacture hats for myself, all my loved ones, and my cats.

Now, to be fair, there are ways to disable flowing [...]

New Prominence for Google Notebook?

Wednesday, April 18th, 2007

Maybe I just haven’t been paying attention, but when did Google start showing ‘Note This?’ links in search results for signed-in users?
I know Notebook launched in April 2006, but I can’t recall having seen this show up like this prior to now:

Is this another collaborative filter-Web 2.0-data collection manuever? Or is it just a ‘hey, [...]

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