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Mental Meanderings
Friday, October 10th, 2008Links: So, Google is helpfully telling us about links this week. Their conclusion? Make a decent web site with good content. If anyone needs me, I’ll be in the corner snoring.
Meta-Keywords: Oh, how I hate the meta-keyword tag. Many of my company’s clients are approached by so-called ‘SEO experts’ who clearly have little but a [...]
MIMA Summit: Keynote
Wednesday, October 1st, 2008Keynote:
Everyone can create content.
Think like a publisher.
Think about distribution channels.
Get users to opt-in and pass the content along.
Engagement is a metric.
Web 2.0 Idea That Screams ‘Uh-Oh’
Wednesday, August 29th, 2007User generated content can be hazardous for any person or company with high negative opinion ratings. Mitt Romney, presidential candidate, is opening the door to a web full of pain with a new campaign gambit.
Evolving Signals Amidst Noise
Tuesday, July 17th, 2007A frequent theme among SEO bloggers is the need to create many positive signals to search engines and their users — preferably as many of these signals as possible.
Political Search
Tuesday, July 3rd, 2007Rolling into the three-decade long primary race, we have studies evaluating the search effectiveness of various US presidential candidates already.
One limiter of the study is that it seems to focus purely on PPC spend. I find some of what various candidates are doing from an organic perspective to be far more interesting. They’re all on [...]
Self-Consciousness & SEO
Tuesday, June 19th, 2007…or, “Just use the internet to do illegal downloads and porn like the rest of us,” says my pal Jawa.
Being an SEO means being self-conscious about your own actions and the actions of others on the Internet. At least it does for me, possibly because it’s semi-universal, or possibly because I am a freak with [...]
