Between Stations

Recently, there’s been another big resurgence of love for the meta-keywords tag – well, at least among a certain class of clients with whom I work.

This obsession and love is, obviously, pretty easy to rebut – you’ve got Danny Sullivan’s 2007 manifesto on the topic, you’ve got Wikipedia, and there are a billion more options. [...]

Now, I know that one of my ‘issues’ is that I don’t necessarily drink the Kool-Aid, but I am underwhelmed by the Google SEO Starter Guide

released today.

Some of it is nice, especially for novice webmasters/small business owners. A lot of it is the basics of developing a [...]

A frequent theme among SEO bloggers is the need to create many positive signals to search engines and their users — preferably as many of these signals as possible.